Marketing
Measuring the impact of your SEO work is a necessity regardless of the nature of the project you are working on. I share my thoughts on how to create predictions for SEO, what KPIs are worth tracking and how.
Books
Empowered is a book about how to build a strong product organization and why does it worth it. The author dedicates his work to product leaders, but the takeaways of this book are valuable for most of us.
Marketing
There are plenty of boring articles we skim through when doing a Google search. We click on the first results and bounce back to search for a better fit. They are all comprehensive but eventually all look the same. Why is this happening and how to avoid it?
Books
The most popular products are not competing on features. Their now competitive advantage is what made them challenging to get traction in the early days: the network. How to build and scale a networked product? The Cold Start Problem is the book with the answers.
Growth
Planning and keeping track of your reads can provide unexpected benefits. Let me share how creating a reading list helped me build a reading habit, influenced my book choices, and made me a better reader.
Books
Organize your notes, declutter your home, make order in your garage. They are accepted as productive activities, but are they always? It turns out sometimes it is worth being a little messy.
Marketing
An experiment about how I translated, hreflanged, and published 50 articles ranking in the top 3 positions for Hungarian keywords.
Marketing
Product-Led SEO is a book about first-principle thinking in SEO. Instead of sharing ineffective tactics or analyzing Google guidelines like in most SEO books, Eli Schwartz put together a practical book with (as it looks like) timeless principles of search.
Books
Depression and anxiety are the sharpest edges of a spear that are jabbed into everyone nowadays. But why is it so common and how to fix it?
Growth
The flow state is experienced when you are so focused on the task in front of you that the rest of the world ceases to exist. As the German philosopher, Nietzsche put it, flow is "the rediscovery of the seriousness of our childhood as we play".
Books
Finite and Infinite Games seeks answers to the most important questions of existence through the lens of game theory.
Books
Read about predictions written 30 years ago and became reality since then (borderless money transfers, the rise of decentralized finance, the knowledge economy). The rest of the book is about the future still awaiting.